If you watched sports TV Monday morning, everyone from Jay Harris of ESPN to Colin Cowherd of Fox Sports activities was speaking about one athlete: Tiger Woods.
Even probably the most jaded sports TV commentators admitted to retreating to their front room and wildly cheering as a resurgent Woods contended to the 72nd gap of the Valspar Championship, which Paul Casey ultimately gained.
The ESPN and Fox talkers weren’t the one ones avidly watching Woods’ thrilling second-place end Sunday afternoon. NBC Sports activities drew a 5.1 in a single day TV score, based on Nielsen, an astonishing one hundred ninety% improve from the comparable last spherical final yr. Excepting the 4 main tournaments, it was the very best rated PGA Tour broadcast in almost five years, trailing solely the 5.7 in a single day for Woods’ 2013 win on the Gamers Championship.
The TV spotlight of the event? Watching Woods drain a forty four-foot birdie putt on No. 17 that appeared to take endlessly to succeed in the opening.
“Are you critical? Are you critical?” yelled NBC’s David Feherty because the putt lastly dropped into the cup.
“There’s a little of that previous time Tiger Magic,” exulted Gary Koch of the Golf Channel.
Round Woods, the spectators went nuts. At that second, you might hear followers telling themselves: Tiger is again.
“This crowd has been like a volcano ready to erupt,” famous Dan Hicks of NBC. (The PGA’s tweet of that insane Woods putt has already drawn 1.eighty four million views and counting.)
1. Shot. Again. #QuickHits pic.twitter.com/EzmFJvu0sN
— PGA TOUR (@PGATOUR) March eleven, 2018
Even after almost 10 years in the wilderness, the forty two-yr previous Woods draws eyeballs like no different athlete. Contemplate:
— NBC’s ratings peaked at a 6.sixty two from 5:30 to six p.m. on NBC as Woods made his cost. TBS truly obtained fortunate that Woods’ remaining birdie try on No. 18 got here up brief proper earlier than it went on the air with its NCAA March Insanity Choice Present.
— NBC’s Valspar protection was up 28% from the 2015 Wyndham Championship, the final time Woods contended on a Sunday. Within the occasion’s residence market of Tampa, the ultimate spherical drew a ten.ninety eight in a single day score.
— The Valspar was probably the most-streamed PGA Tour occasion ever for NBC, with 27.2 million minutes streamed throughout NBC and Golf Channel digital platforms. There have been 15.four million minutes streamed on Sunday’s protection alone.
We’re at a time in sports TV when ratings for many occasions are down. However Woods proved as soon as once more he does not transfer the golf TV needle, he’s the needle.
With the Masters solely weeks away, CBS Sports activities is salivating over what sort of numbers the “Tiger Impact” will generate from Augusta Nationwide.
Jack Nicklaus spoke for lots of followers when he tweeted Sunday: “Nicely carried out @TigerWoods! You are getting there my pal. Positive it will not be lengthy!