FanDuel is providing hundreds of dollars value of Bitcoin to customers competing in its upcoming NFL fantasy sports playoffs, in what the corporate says would be the first fantasy soccer contest to award Bitcoin to winners and the primary sports tech firm to award cryptocurrency in a shopper promotion.
Throughout Week 2 of the NFL Playoffs, FanDuel will host a free, single-entry contest referred to as The Bitcoin Bowl Free Play that may supply one consumer the prospect to win one Bitcoin. It is going to additionally supply a multi-entry $three event referred to as the Bitcoin Bowl Event with a tiered payout construction of two Bitcoins for first place, a half Bitcoin for second place and 1 / 4 Bitcoin for third and fourth place.
“FanDuel has all the time sought to ship probably the most distinctive and rewarding experiences or prizes to our customers,” FanDuel CFO Andy Giancamilli stated in a press release. “In awarding Bitcoin, we’re recognizing that the majority of our customers are early adopters of know-how and have a big curiosity in cryptocurrency.”
New and present FanDuel customers might want to enter and decide their lineup by the beginning of the primary NFL playoff recreation on Jan. 6.
Bitcoin, the world’s largest cryptocurrency, was additionally just lately part of a brand new sponsorship cope with Denmark hockey membership group Rungsted Seier Capital (DK). In that deal, Bitcoin Suisse, a Swiss cryptocurrency dealer, overtook the Danish conventional financial institution Saxo Privatbank as the primary sponsor of the hockey staff and altered the identify of the group’s residence area to Bitcoin Area from Rungsted Area.
Rungsted Seier star athlete Nikolaj Rosenthal, the son of one of many group’s house owners, agreed to modify from the normal wage funds in Danish Kroner to being paid solely in Bitcoin.