Pink is all over the place at this yr’s Australian Open.
Prime tennis stars like Rafael Nadal and Roger Federer are wearing the consideration-grabbing shade.
The reason? Nike.
The sports attire firm, which sponsors a few of tennis’ largest names, made the determination to decorate its gamers in head-to-toe pink.
“We labored intently with the colour workforce on discovering the greatest shades for the most impactful learn off the unimaginable blue courts,” stated Nike’s Attire Design Director, Sam Shipley. “The problem of designing for a fast impression is making a easy, however immediately recognizable and daring design.”