The PGA TOUR introduced Thursday that Twitter was chosen because the property’s unique international platform, distributing greater than 70 hours of free stay occasion and competitors protection throughout the remainder of the 2016-17 season.
Each Twitter and Fb examined with the PGA TOUR final summer time as the 2 corporations streamed greater than 14 hours of PGA TOUR LIVE protection through the opening rounds of The Barclays and Deutsche Financial institution Championship. From the newest announcement, it’s clear which platform gained the reside streaming duel — at the very least for now.
“Streaming PGA TOUR LIVE programming to Twitter’s international viewers, in addition to the hundreds of thousands of customers who comply with @PGATOUR and a whole lot of PGA TOUR participant accounts, will present new and progressive methods for sports followers to interact with our premium OTT providing,” Rick Anderson, Chief Media Officer of the PGA TOUR, stated in a press release.
Added Twitter COO Anthony Noto in a press release: “The PGA Tour continues to rework the expertise for followers on Twitter, a spot the place golf dialog is occurring reside in actual time every single day. Our collaboration with the PGA TOUR will present followers everywhere in the world entry to observe stay streaming PGA Tour occasions on Twitter whereas following the dialog all on one display.”
The brand new stay streaming partnership between Twitter and the PGA TOUR, which shall be out there globally on the PGA TOUR’s Twitter account and PGATourLive.twitter.com, begins on the CareerBuilder Problem on Jan. 19 and can end with the TOUR Championship. Twitter’s reside stream will embrace the primary 60 to ninety minutes of PGA TOUR LIVE’s over-the-prime subscription window sometimes on Thursday and Friday mornings. Moreover, it’ll embrace interviews, driving vary protection, pre-recreation evaluation and stay competitors from every day’s PGA TOUR LIVE Marquee Teams.